This video provides very good information about Indie development that was presented at GDC this week. http://www.youtube.com/watch?v=5oWojM7X0ao&feature=share&t=1h37m02s The presentation “Making Money on Google Play” explains some developer success stories and the international game market.
They have a lot on Free to Play, even with EA and the Simpsons.
Goodgame Studios: Transition from Web to mobile
Pixelberry : Narrative Driven
They also explain alot on how people are using Analytics to shape design for monetization
Noted a few things Google is working on to support Developers:
1. Engagement
2. Converting Players to Payers (direct carrier billing, gift card, other payment forms, credit cards)
3. ARPPU

Leave a comment